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Billy Weathers Receives 2024 Peter Capell Award for Midwestern Creativity & Entrepreneurship

A man with dark skin in a plaid shirt and red hat surrounded by fake flowers.
Photo Credit: Billy Weathers

Billy Weathers, founder and CEO of the B.WELL Foundation, has been awarded the 2024 Peter Capell Award for Midwestern Creativity & Entrepreneurship.


We’re thrilled to announce Billy Weathers as the latest recipient of the Peter Capell Award for Midwestern Creativity & Entrepreneurship.

Weathers, a hip-hop artist, creative director, humanitarian, and co-founder, CEO, and President of the B.WELL Foundation, has made significant strides in supporting students, artists, and underrepresented communities in Des Moines, Iowa.

The B.WELL Foundation is an advocate for the city’s youth, committed to nurturing a future where young thinkers, designers, and creators can thrive. By focusing on connection, collaboration, and advocacy, the foundation drives transformative change, ensuring every young person has the chance to realize their full potential.

A man with dark skin and tattoos in a green shirt and orange hat stands in front of a sign that reads B. Well
Photo Credit: Billy Weathers
Billy Weathers

“As a creator, you have blinders on for most of your journey. Creating. Refining. Adjusting. Sometimes you get to look up and see the progress you’ve made, sit back, and appreciate the ground covered,” says Weathers. “I speak for my entire team in saying we are honored to be recognized as creatives for the work we’ve put into the city of Des Moines. The intent remains to improve the landscape, opportunities and resources that creatives and youth have access to in the city.”

Weathers’s leadership at B.WELL Foundation has cultivated spaces where artistic expression and innovation flourish. Programs like the Creative Coaches Clubs, which pairs students with local artists and mentors, empower young people to pursue their aspirations. Another impactful initiative, Art For All, transforms underutilized spaces within schools into sensory-appealing, adaptive environments in collaboration with students.

Beyond his foundation work, Weathers has gained widespread recognition as a hip-hop artist, performing at major events such as the 80/35 Music Festival, Iowa Juneteenth Festival, and Capital City Pride. His annual event, The Move, brings together artists across mediums to celebrate creativity and community through music and connection.

In 2020, he also led thousands of peaceful protesters, standing at the forefront of social justice movements in Des Moines.

 
“Billy’s work is a shining example of creativity, artistry, and entrepreneurship delivered in a way that benefits our communities and has a lasting positive impact in our region,” said Peter Capell, for whom the award is named. “His ability to unite people and inspire change aligns perfectly with the values of this award.”

Weathers has received a $2,500 unrestricted cash award from Arts Midwest along with a matching $2,500 grant award from the Iowa Arts Council in celebration of his work.

Established in 2022 to honor the legacy of longtime Arts Midwest Board member and former Board Chair, the Peter Capell Award for Midwestern Creativity & Entrepreneurship recognizes individuals whose work exemplifies entrepreneurial thinking, creative accomplishments, and a commitment to community. This year’s award focused on individuals based in Iowa. Details about next year’s award will be available in spring 2025.